The new music feature is launching with an exclusive teaser of pop star Sabrina Carpenter’s new song.
Instagram is taking a nostalgic cue from the early 2000s with the introduction of a new feature that lets users add a song to their profile—reminiscent of the iconic Myspace era. Announced today, this feature allows users to personalize their profiles with a track of their choice, creating a more dynamic and expressive online presence.
The selected song will appear in the bio section of a user’s profile, as shown in screenshots shared by Instagram. Unlike Myspace, however, the song won’t automatically play when someone visits the profile. Instead, users have the option to play and pause the track at their discretion, offering a more controlled and user-friendly experience.
To add a song to their profile, users can navigate to the “edit profile” page. From there, they can search Instagram’s extensive library of licensed music—the same collection available for Reels and posts—to find the perfect track. Once selected, users can choose a 30-second snippet of the song to feature on their profile.
In an exciting collaboration, Instagram is launching this feature with pop sensation Sabrina Carpenter. Her latest hit, “Espresso,” has been the soundtrack of the summer, and now, for the first time, fans can get a sneak peek of her unreleased song, “Taste,” exclusively on her Instagram profile. This teaser is available ahead of her album release this Friday, and Instagram users will be the only ones to hear it before the full album drops.
But that’s not all—Instagram is also rolling out a few special, Carpenter-themed surprises. Users who type specific keywords like “Sabrina” or use the coffee cup emoji in their temporary Notes messages will notice the background color change to a unique light blue. Additionally, there’s a Carpenter-branded chat theme adorned with lipstick kisses, adding a fun, personalized touch to your Instagram DMs.
This new feature is sure to enhance how users express themselves on Instagram, blending the nostalgia of the Myspace era with the modern interactivity of today’s social media. Whether you’re a longtime fan of profile customization or simply looking to add a bit more personality to your Instagram presence, the ‘Song on Profile’ feature is set to become a new favorite.
